Fratelli Magro at Packaging Première 2026

At the heart of innovation

Innovation and the ability to keep pace with the times, often anticipating them, have always been among the guiding values of Fratelli Magro. Taking part in events such as Packaging Première — the trade show dedicated to luxury packaging where experts and professionals meet to share ideas and shape the future of the sector — is clear proof of this.

Three days dedicated to luxury packaging

The 2026 edition of Packaging Première ended on May 21: during the three-day exhibition, Milan became the benchmark for brands, suppliers, designers, and packaging experts from the luxury sector. A true community united by the conviction of how much the right packaging can make a difference, especially when it comes to enhancing high-end products.

An important opportunity for discussion in which Fratelli Magro took part as an exhibitor, presenting its products, explaining its approach, and offering its diversified and innovative solutions: from tissue paper to laminated paper, from coated paper to Kraft paper. Different options, yet all rigorously and meticulously designed to provide customizable, top-quality creations for the luxury sector.

Assessing our participation

The assessment of our participation in the Milan event — which has always been a benchmark not only for building new business relationships, but also for taking part in the debate on the main issues related to the sector — is more than positive: Packaging Première provided our team at the fair with the opportunity to meet old and new clients, but also to engage with other brands and companies to take stock of industry trends and look ahead to the developments awaiting us in the near future.